Prioritization Guide

Prioritize what really matters

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What's inside

Prioritization is such an essential skill for product managers. If you’ve been a product manager for any amount of time, you know that there isn't a lack of data,
information, or feedback. Managing what to do with that firehose of ideas can be very difficult, and this issue has been consistently expressed in each of our Product Planning Reports. The question always is: which ideas are worthy of making it onto your roadmap?


Upon finishing this guide, you'll master the skill of effective prioritization. It just requires practice, teamwork, and the right tools.


  • Tips for managing your firehose of feature ideas

  • 7 techniques for prioritizing product features

  • Best practices for organizing initiatives by themes