Strategic Roadmap Planning Guide

Strategic Roadmap Guide

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What's inside

A roadmap is a strategic plan that defines a goal or desired outcome and includes the major steps or milestones needed to reach it. It serve as a communication tool to helps articulate strategic thinking—the why—behind both the goal and the plan for getting there.


But this high-level document can cause confusion when it isn't put together properly. The most important part of the roadmapping process happens before you begin building your roadmap. Setting the vision and strategic goals for your product—and, more importantly, getting alignment on these with your stakeholders—is the first step to creating a successful roadmap.


We'll walk you through:


  • Developing your product strategy and defining product goals

  • Roadmap planning in an agile world

  • Typical roadmap process challenges

  • Using metrics to support your strategy